Many believe that word-of-mouth is the ultimate form of referral, so the explosion of online review sites and social media where customers can voice their opinions online would seem like a virtual gift to businesses. While these websites can provide a wealth of positive recommendations, they also offer the possibility of negative reviews that can do quite a bit of damage to a company’s reputation. To help companies handle these less-than-flattering reviews, SearchEngineJournal.com posted an intriguing infographic on online reputation management (ORM) by Consorte Marketing. It defines the details of ORM, along with steps for avoiding negative online reviews and guidance on managing a company’s online reputation. It also highlights advantages and approaches for improving customer service, with an enlightening example of how ORM can reduce the incidence and impact of online negativity. Take a look at the following infographic to discover how to take control of your company’s online reputation.
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To learn more about the advantages of online reputation management (ORM), contact MDG Advertising today at 561-338-7797, or visit mdgadvertising.com.
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MDG Advertising, a full-service Florida advertising firm with offices in Boca Raton and New York, NY, specializes in developing targeted Internet marketing solutions, exceptional creative executions and solid branding and media buying strategies that give clients a competitive advantage. Our core capabilities include branding, logo design, creative, digital marketing, print advertising, media planning and buying, TV and radio, Web design and development, infographic development, email marketing, text message marketing, online reputation management (ORM)social media marketing, and SEO.