VCU Brandcenter, 4A’s to Unveil Recruiting Film Aimed at Boosting Diversity
“Pursuit of Passion: Diversity in Advertising” aims to inform and inspire tomorrow’s Mad Men and Women about careers in advertising and marketing. Join us in celebrating the industry that thrives upon diverse ideas and perspectives through the faces and stories of TBWA\Chiat\Day, Ogilvy & Mather, Young & Rubicam Brands, McCann Erickson, Bartle Bogle Hegarty, Omnicom, Team One, Anomaly, FuturLogic, Latin Works, Burrell, Mother, The One Club, MDC Partners, and PepsiCo.
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Dubbed “Pursuit of Passion: Diversity in Advertising,” the movie is a joint project put out by the American Association of Advertising Agencies and VCU Brandcenter. It will be screened for New York City public high-school students during a presentation by VCU Brandcenter’s Rick Boyko on Sept. 27 and its public premier will be presented by New York Advertising Week Thursday, Sept. 30 at 5 p.m. at the Paley Center for Media.