Mobile is making a major impact on the restaurant industry as this category has become the leading early adopter of mobile services over all other business segments. Mashable.com demonstrated how the restaurant industry is flexing its mobile muscle by featuring an interesting infographic by DudaMobile, a service that makes companies’ websites mobile-ready. It shows how a whopping 28 percent of restaurants have gone mobile, perhaps driven by the almost 30 percent of U.S. restaurant searches done via mobile means. Maybe it’s because of the stunning statistic that more than one-third of visits to mobile-optimized pizzeria sites led to instantaneous calls to the restaurant. Apparently, smart restaurants are also looking beyond local patrons to travelers, too, since 51 percent of business travelers rely on various mobile methods to find location information. Regardless of the reasons, it looks like the restaurant industry is hungry for mobile, as shown in the following infographic.
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MDG Advertising, a full-service Florida advertising firm with offices in Boca Raton and New York, NY, specializes in developing targeted Internet marketing solutions, exceptional creative executions and solid branding and media buying strategies that give clients a competitive advantage. Our core capabilities include branding, logo design, creative, digital marketing, print advertising, direct mail marketing, media planning and buying, TV and radio, Web design and development, infographic development, mobile marketing, email marketing, social media marketing, and search engine optimization (SEO).
At MDG, our 360° marketing approach uses just the right mix of traditional and online media to reach your restaurant’s marketing goals. While some industries may fare better in print and others online, we strive to create a balanced approach where digital and traditional marketing efforts support each other and your marketing message is tailored to the medium. To stay on top of the latest marketing trends that will make an impact for your restaurant, contact MDG Advertising today at 561-338-7797 or visit mdgadvertising.com.