In a creative twist on Super Bowl ads, Samsung just posted a short video that plays on the creative process behind the commercial pitch with the help of two popular comedy stars. The 60-second teaser gives viewers a glimpse of Samsung’s highly anticipated 120-second Super Bowl TV commercial for their Galaxy line of products. The video shows Seth Rogan and Paul Rudd pitching creative concepts for Samsung’s Super Bowl ad, yet facing some phrasing fumbles along the way. Both the full TV commercial and an extended cut with never-been-seen footage are scheduled for release closer to the game, yet Samsung is currently asking viewers to give their opinions of the TV spot in return for prizes via the hashtag #TheNextBigThing. Check out the hilarious video recently revealed by Mashable.com.
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Read more at Mashable.com.