Get ready to change what you thought you knew about advertising.

Are you ready for advertising that's nothing like advertising? There's an exciting way to engage with an almost-constantly online audience, and it's nothing like advertising as usual. Let us take you step-by-step through everything you need to know to master the art of this rapidly emerging and highly effective ad form.

In this informative, easy-to-follow e-book, we’ll show you:
E-book: A Marketer's Guide to the Empowered Healthcare Consumer
  • Why native advertising is essential for reaching the 70% of consumers who want to learn about products through content rather than traditional ads
  • The various types of native ads and the role each should play in your marketing mix
  • How Facebook newsfeed ads generate 49 times higher click-through rates than traditional right-rail sidebar ads; and how mobile ads now account for 53% of Facebook’s ad revenue
  • The significant difference in purchase intent between those who click on native ads (52%) vs. banners (34%).
  • How to avoid common pitfalls that can lose you readers rather than gain them

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About MDG Advertising: MDG Advertising is a full-service advertising agency and one of Florida’s top marketing and branding firms. With offices in Boca Raton and New York City, MDG’s core capabilities include branding, logo design, print advertising, digital marketing, mobile marketing, email marketing, media planning and buying, radio and TV advertising, outdoor advertising, newspaper, video marketing, Web design and development, content marketing, mobile marketing, social media marketing, and SEO. For more information on the latest trends in digital marketing, contact MDG Advertising today at 561-338-7797.