Form a More Perfect Union
with Your Marketing Partner

Expand Your Reach
Elevate Your Brand
Engage Your Members

These days, many consumers are looking for a personalized, community-based alternative to large corporate banks. This gives credit unions an amazing opportunity. But to take advantage, you need the support of a proven partner. MDG Advertising offers the integrated advertising and marketing services you need to build your brand and grow your membership.

We Put Growth at the Top of the Agenda

When our relationship with IBM Southeast Employees’ Federal Credit Union started, it had $415 million in assets, 40,000 members, and 5 branch locations. Now, 14 years later, they have assets of more than $800 million, over 75,000 members, and 16 branches.

+$0 in assets
+0 members
+0 branches
Our Work Speaks For Itself

Campaigns from MDG consistently surpassed sales goals and earned many accolades for creative marketing. The same team of designers, writers, and strategists that delivered these solutions is ready to help you grow your credit union. Here are a few samples of our compelling, results-driven campaigns.

Dream car
We just click
Check and balances

We created cinema-style poster images with creative themes based on financial products and services. Individual poster images were sent to members in accordance with products and services they had shopped for in the past. The landing page featured a “movie trailer” video promoting the product or service as if it was a feature film.

Dream car
We just click
Check and balances
IBMSECU Auto Loan Game Board
Everything You Need Is Right At Your Fingertips

MDG Advertising helps you succeed because we understand modern financial consumers. They are squeezed for time and inundated with choices. Numerous financial institutions are vying for their patronage, so you need to be the one that appeals to them wherever they are directing their attention.

Our 360° approach compels your audience to act. We’ll cover your needs from corporate identity to content marketing to social media and beyond. From laptop to smartphone, to tablet to traditional media channels, we’ll hone your message and deliver it to just the right market.

Unlike most agencies that outsource many of their services—particularly digital—we have in-house expertise in every discipline. We work together to ensure your message is compelling and consistent across channels. Whether your prospects are looking for a mortgage, a car loan, or just a simple checking account, our 360° approach will surround them with your compelling message.

Our Capabilities include:
  • BrandingBranding
  • Print and Broadcast AdvertisingPrint & Broadcast Advertising
  • Demographic Research and Behavioral TargetingDemographic Research and Behavioral Targeting
  • SEG and New Member AcquisitionSEG and New Member Acquisition
  • Membership RetentionMembership Retention
  • Multi-Channel Marketing StrategyMulti-Channel Marketing Strategy
  • Website Design and DevelopmentWebsite Design and Development
  • PPC, Search Engine Optimization and MarketingPPC, Search Engine Optimization and Marketing
  • Mobile MarketingMobile Marketing
  • Content MarketingContent Marketing
  • Social Media Strategy and ImplementationSocial Media Strategy and Implementation
  • Community Outreach and Public RelationsCommunity Outreach and Public Relations
  • Online Reputation ManagementOnline Reputation Management
  • Media Planning, Negotiation and BuyingMedia Planning, Negotiation and Buying
  • Campaign Measurement and ROI TrackingCampaign Measurement and ROI Tracking
Reach Out And We’ll Help You Reach Your Goals
Still not convinced?

Every day, MDG’s marketing experts gather more insights on how to help credit unions grow. For a sample of our thinking, take a look at our most recent thought leadership content on credit union marketing trends in 2017 and beyond.