Google has taken a playful approach to its new ad for Google Play, a tool designed for browsing and downloading a multitude of media, including Android apps, music, movies, and more. The search giant’s video ad features a brief tutorial starring Cookie Monster. The one-minute online video captures the spirit of New Year’s resolutions by having the Sesame Street character use Google Play to choose a variety of health-focused songs, films, and apps. His healthy resolve remains strong until he’s tempted by some tasty cookbooks, which causes his resolutions to crumble even faster than cookies. AdAge.com recently posted this sweet spot.
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Read more at Adage.com.