A new music service called Google Music is reportedly being tested by Google. MediaPost.com reports that the search engine wants to operate a music service that would let users access all of their personal music files from a cloud-based server.
Insiders expect that the music service will be debuted at Google I/O, the company’s major conference for developers in May.
According to CNet sources, negotiations with some of the top publishers and with the four largest record labels are ongoing. “The delays are largely due to the complexity of the subject matter,” CNet writes. “Google is after cloud music rights and not just for songs acquired from Google Music.”
Despite Google’s aspirations, the industry contends that Apple is best positioned to bring this type of service to the market with its iTunes network, marketing power and leading status in the music industry.
Speculation abounds, but after Motorola CEO Sanjay Jha recently mentioned Google’s upcoming music service and Billboard named executives involved with the project, it seems like Google is tuning up to launch a streaming music service any day.
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Written by Michael Del Gigante