While Facebook may have risen to prominence as a social media network for personal connections, the platform has rapidly evolved into an essential social media marketing tool that allows companies to easily connect with consumers and expand their brands online. To illustrate how businesses are leveraging social media today and how it’s expected to benefit brands even more tomorrow, Mashable.com featured the following infographic created by Vocus, a cloud marketing software provider that relied on data from Gartner Research to compile this social summary. It shows some stunning statistics, such as that one-third of all businesses currently use Facebook and that about 75 percent of a brand’s fans are more likely to both purchase their products and recommend the brand to friends. It goes on to present even more support for Facebook by indicating that the social media network drives more than one-quarter of referral traffic to business websites and that 86 percent of small businesses consider it to be a valuable marketing tool. In addition, the infographic hints at how social commerce is expected to hit $30 billion by 2015, with a whopping half of all online sales attributed to social media. Check out the infographic to see why social media is good business.
Infographic by Vocus
To implement a social media marketing strategy to connect with consumers and expand your brand online, contact MDG Advertising today at 561-338-7797 or visit mdgadvertising.com.
Read more at Mashable.com.
MDG Advertising, a full-service Florida advertising firm with offices in Boca Raton and New York, NY, specializes in developing targeted Internet marketing solutions, exceptional creative executions and solid branding and media buying strategies that give clients a competitive advantage. Our core capabilities include branding, logo design, creative, online advertising, print advertising, media planning and buying, TV and radio, web design and development, infographic development, email marketing, social media marketing, and SEO.
Embed this infographic on your website by copying & pasting the code below:
Smaller Image (475px-width)
<a target="_blank" title="50 Percent of Web Sales to Occur via Social Media by 2015 [Infographic]" href="https://www.mdgadvertising.com/marketing-insights/infographics/50-percent-of-web-sales-to-occur-via-social-media-by-2015-infographic/"><img style="border:1px solid #dedede" src="https://www.mdgadvertising.com/wp-content/uploads/2012/12/FacebookBrands_orig1-68x256.jpg" alt="50 Percent of Web Sales to Occur via Social Media by 2015 [Infographic]" border="0" /><br /> Infographic</a> by <a target="_blank" href="https://www.mdgadvertising.com">MDG Advertising</a>
Full Size Image (full-width)
<a target="_blank" title="50 Percent of Web Sales to Occur via Social Media by 2015 [Infographic]" href="https://www.mdgadvertising.com/marketing-insights/infographics/50-percent-of-web-sales-to-occur-via-social-media-by-2015-infographic/"><img style="border:1px solid #dedede" src="https://www.mdgadvertising.com/wp-content/uploads/2012/12/FacebookBrands_orig1.jpg" alt="50 Percent of Web Sales to Occur via Social Media by 2015 [Infographic]" border="0" /><br /> Infographic</a> by <a target="_blank" href="https://www.mdgadvertising.com">MDG Advertising</a>
Written by Michael Del Gigante
- Social Media is Good Medicine for Healthcare Marketing
- Google Outlines Three Online Advertising Trends
- Print Advertising is Dead? Not So Fast.
- 5 Messaging Strategies of Successful Branding Firms
- Study Shows Organic SEO Significantly Undervalued by Marketers
- In-Store Sales Begin Online
- Dos Equis Gives New Meaning to Mobile Marketing
- Search Marketing Spend Rises Attribution Mobile Analytics Remain Big Concerns
- Facebook Displays New Tools for Developing Audience Network Native Ads
- Old Spice Gives Its Ad Campaign A Fresh Spin
- Surprise! Online Ads Work Like Magazine Ads – Online Advertising
- Twitter Starting to Share New Promoted Video Feature with Brands
- Fifty Shades of Grey Marketing Strategy Positions Novel as Fiction Phenomenon
- Listerine Making News with Refreshing Social Media Strategy for World Cup Sponsorship
- Online Reputation Management 101: What Businesses Need to Know [Infographic]
- Local Search Evolved [Infographic]
- Vacationing the Social Media Way [Infographic]
- The ROI of Social Media [Infographic]
- How Social Media Changed The Ad Game [Infographic]
- Should You Build a Mobile App or Mobile Website? [Infographic]
- It’s All About the Images [Infographic]