LinkedIn has secured its status as the professional social networking site, but few of us realize its extraordinary value in marketing yourself and your business to the principals and players you need to know. While Facebook focuses on friendships and Twitter limits you to 140 characters, LinkedIn is a serious career builder that merges the business of networking with the reach of social media. Together, this provides a better way to connect with the contacts who can better your career. To leverage LinkedIn’s full professional power, check out this infographic from BusinessInsider.com. It offers tactics and tips for using the site’s social, search, and special functionalities to work to your professional advantage.
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Shifting Ground: The Changing Scope Of Advertising, Where Is Inbound Marketing Headed?, The ROI of Social Media, Local Search Evolved and How Social Media Changed the Ad Game.
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Written by Michael Del Gigante
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