Kmart is now offering free shipping from Kmart.com on products that aren’t available in their brick-and-mortar stores. To get the word out, this new TV commercial from Draftfcb features Kmart employees telling customers that they’re now free to “ship” their pants. Or ship their drawers. Or even ship their beds. The humorous 30-second spot mentions the “ship” pun more than ten times. Is it adolescent? Yes. Funny? Absolutely. So go ahead and watch it here. It’ll make you want to “ship your pants.”
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Written by Michael Del Gigante