MDG Advertising Sheds New Light on Outdoor Giant, Carls Patio

Carls Patio, the nation’s largest outdoor furniture retailer, recently selected MDG Advertising as its agency of record for a full-service marketing partnership. MDG is responsible for the development of the company’s branding, creative services, media planning and buying, digital marketing strategy development, SEO, and social media for their 9 Florida stores and e-commerce website,

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MDG began the re-branding of Carls Patio through a comprehensive brand evaluation. “It was important for us to develop a brand platform that integrated Carls Patio,, and the new Fifth & Shore brands,” said Michael Del Gigante, president and creative director at MDG Advertising. “The identity system was developed quickly and the rollout has been more organic than a traditional rebrand.”

As you can see, the new logo design clearly reflects the Carls Patio brand and creatively catches the consumer’s eye.



To learn how the power of creative logo design and innovative digital marketing can increase your brand’s appeal to consumers, contact MDG Advertising today at 561-338-7797, or visit

MDG Advertising, a full-service Florida traditional and digital marketing agency with offices in Boca Raton and New York, NY, specializes in developing targeted Internet marketing solutions, exceptional creative executions and solid branding and media buying strategies that give clients a competitive advantage. Our core capabilities include branding, creative, logo design, digital marketing, print advertising, media planning and buying, TV and radio, website design and development, email marketing, social media marketing, and SEO.