Groupon recently launched a mobile app called Groupon Now to help users find time-specific daily deals on-the-go. According to Mashable.com, the app maps a list of time-based deals within the user’s surrounding area, with deals lasting from a couple of hours to all day long based on the businesses’ preferences.
Groupon Now was designed to help businesses attract new customers during slower periods of the day. For example, a retail shop that usually does less business in the morning can schedule a deal for that time of day. That deal will appear when a user checks his Groupon iOS or Android app in the morning, which ultimately creates a financial incentive to visit that stop.
Groupon Now is adding more cities every day. Today you can find Groupon Now in New York City, Boston, Washington D.C., Atlanta, Detroit, Chicago, Houston, Austin, Dallas, Denver, Phoenix, San Diego, Los Angeles, San Francisco, Seattle, Portland, and Vancouver.
Read the mashable article about Groupon Now.
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Written by Michael Del Gigante