Twitter’s Vine may still be new, but its short-and-sweet format is already a hit with brands and fans. These lightning-quick video clips can tell a story, send a message, and capture a moment in six seconds or less. Brands are quickly learning what it takes to make a must-see Vine. The best branded Vines engage, entertain, inspire, and inform. And they express their message simply in a playful and witty way. So as 2013 comes to a close, which branded Vines made a lasting impression? eConsultancy.com made a short list of the best short clips.
From Samsung’s infinite loop of basketball hoops to Nordstrom’s game of “pass the purchase,” brands showed how repetition is anything but repetitive.
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MDG Advertising is a full-service advertising agency and one of Florida’s top branding firms. With offices in Boca Raton, FL and New York, NY, MDG’s core capabilities include branding, logo design, digital marketing, print advertising, mobile marketing, email marketing, media planning and buying, TV and radio, outdoor, newspaper, video marketing, Web design and development, content marketing, social media marketing, and SEO. To stay on top of the latest trends in branding and advertising, contact MDG Advertising. To learn which video platform offers your brand the most benefits, see “How To Choose When to Use Instagram or Vine.”
Written by Michael Del Gigante