Each year, the advertising industry anxiously awaits the selection of the world’s best print ads at the illustrious Cannes Lions festival. While hundreds of ads are celebrated at the event, Adweek.com recently focused on the 38 Grand Prix and gold winners from the Press Lions competition.
These print ads incorporated a wide range of approaches, from a humorous tone for Axe and Carlton MID to a graphic style for Claro and complex creativity for Maxam.
The Grand Prix award was received by Benetton, whose shocking shots of global leaders was in line with the brand’s open-minded image. Take a look at the winning work for a glimpse at the world’s best print advertising.
Leverage the power of the big idea and create award-winning print advertising to capture your audience’s attention, increase brand exposure and drive sales. Contact MDG Advertising today at 561-338-7797 or visit mdgadvertising.com.
MDG Advertising, a full-service Florida advertising firm with offices in Boca Raton and New York, NY, specializes in developing targeted Internet marketing solutions, exceptional creative executions and solid branding and media buying strategies that give clients a competitive advantage. Our core capabilities include branding, logo design, creative, digital marketing, print advertising, direct mail marketing, media planning and buying, TV and radio, Web design and development, email marketing, social media marketing and search engine optimization (SEO).
See all the ads at Adweek.com.
Written by Michael Del Gigante