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  • A Marketer’s Guide to Native Advertising
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    MDG Advertising A Full Service Advertising Agency in Boca Raton, FL and New York, NY

    Are we obsessed? We have to be. The rules of advertising, design and marketing keep changing, and we like it that way. As a creative advertising firm, we have always embraced the new and unexpected, and our clients have been richly rewarded. Einstein once said that imagination is more important than knowledge. We think it's a combination of the two. Between your firsthand knowledge of your customer and competition, and our obsession with creativity, branding strategies, interactive Web solutions, creative media executions, and quantifiable results, there's nothing we can't accomplish. Together.

    Recent News and Work


    MDG Advertising Certified As Official Google Partner

    MDG Advertising Certified As Official Google Partner

    Boca Raton, Fla.—3/31/2015—MDG Advertising, a full-service Florida advertising agency with offices in Boca Raton and New York, today announced its certification as an official Google Partner after successfully completing the Google AdWords Certification in Advanced Search & Fundamentals of Search Marketing. This elite Google Partner designation is awarded only to AdWords operators who meet strict evaluation criteria and testing requirements. Google awarded MDG an “Above Average” performance rating based on its use of best practices in optimizing client account performance. READ MORE

    MDG Advertising Celebrates 15 Years in Business

    MDG Advertising Celebrates 15 Years in Business

    “The key to our longevity has been our ability to evolve” – Michael Del Gigante Boca Raton, Fla. – December 3, 2014 – MDG Advertising, with offices in Boca Raton and New York, today announced a major milestone. This year marks the agency’s 15th year in business. MDG Advertising was founded in 1999 by Michael Del Gigante, who currently serves as the agency’s president and creative director. Under his direction, MDG has evolved from a four-person advertising and design firm into a fully integrated marketing agency, currently employing 44 people. The agency—now the 5th largest in South Florida—attributes its growth to exceptional creative strategies, outstanding client service, and results-oriented executions. Perhaps even more important, MDG has not only been quick to embrace new technologies such as digital and social media, but has focused on how these channels will benefit its clients. READ MORE

    MDG Advertising Wins 77 ADDY® Awards, Including Best of Show and Best of Advertising Self-Promotion

    MDG Advertising Wins 77 ADDY® Awards, Including Best of Show and Best of Advertising Self-Promotion

    MDG takes home more awards than any other agency for fourth consecutive year. BOCA RATON, Fla. /PRNewswire/ -- MDG Advertising took the spotlight at the recent 2013 American Advertising Federation of Greater Fort Lauderdale ADDY® Awards. MDG won the prestigious Best of Show award and the Best of Advertising Self-Promotion award, along with 23 gold ADDYs and 52 silvers, earning more awards than any other agency for the fourth consecutive year. READ MORE

    New E-book: “A Marketer's Guide to Native Advertising”

    New E-book: “A Marketer's Guide to Native Advertising”

    In our complimentary new e-book, A Marketer's Guide to Native Advertising, MDG Advertising explains how to master the art of this rapidly emerging and highly effective ad form. MDG takes readers through a step-by-step approach to getting native advertising right. From identifying the various types of native ads and the best uses for each, to offering tips on native ad placement, to measuring the results, this informative e-book covers all the bases. READ MORE

    MDG Blog


    New Enhancements to Instagram Direct Messaging

    Stay Updated on New Enhancements to Instagram Direct Messaging

    Instagram is making it easier for users to direct their messages to the right people and places. The photo-sharing site recently announced a number of updates to Instagram Direct, its direct messaging feature. The updates are designed to enhance the ease of sharing content and conversations. Adweek.com posted more on Instagram’s improved direct messaging to... READ MORE

    Donate Now- facebook button-non profit marketing

    Facebook Contributes “Donate Now” Button for Nonprofits’ Pages and Ads

    Facebook hopes to help nonprofits connect and collect contributions, the social media leader has developed a new “Donate Now” button that organizations can add directly into their pages and link ads. Facebook created this button to help nonprofits drive donations and convert social engagement into charitable contributions. Adweek.com shared more on how this button should... READ MORE

    wearable devices in clothing

    Mobile Healthcare Technology Senses Healthy Growth with Wearable Devices

    Don’t expect wearable devices to wear out their welcome any time soon. In fact, these mobile healthcare devices are predicted to move into smart clothing and body sensors in the coming years, according to a recent report from market intelligence firm Tractica. By 2020, smart clothing shipments should hit more than 10.2 million units each... READ MORE

    Google Partner