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  • A Marketer’s Guide to the Empowered Healthcare Consumer - Get The E-book!
  • The Year of the Mocal Traveler - Get The E-book!
  • A Marketer’s Guide to Native Advertising
  • MDG Advertising - Branding is our Business
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    MDG Advertising A Full Service Advertising Agency in Boca Raton, FL and New York, NY

    Are we obsessed? We have to be. The rules of advertising, design and marketing keep changing, and we like it that way. As a creative advertising firm, we have always embraced the new and unexpected, and our clients have been richly rewarded. Einstein once said that imagination is more important than knowledge. We think it's a combination of the two. Between your firsthand knowledge of your customer and competition, and our obsession with creativity, branding strategies, interactive Web solutions, creative media executions, and quantifiable results, there's nothing we can't accomplish. Together.

    Recent News and Work


    MDG Advertising Celebrates 15 Years in Business

    MDG Advertising Celebrates 15 Years in Business

    “The key to our longevity has been our ability to evolve” – Michael Del Gigante Boca Raton, Fla. – December 3, 2014 – MDG Advertising, with offices in Boca Raton and New York, today announced a major milestone. This year marks the agency’s 15th year in business. MDG Advertising was founded in 1999 by Michael Del Gigante, who currently serves as the agency’s president and creative director. Under his direction, MDG has evolved from a four-person advertising and design firm into a fully integrated marketing agency, currently employing 44 people. The agency—now the 5th largest in South Florida—attributes its growth to exceptional creative strategies, outstanding client service, and results-oriented executions. Perhaps even more important, MDG has not only been quick to embrace new technologies such as digital and social media, but has focused on how these channels will benefit its clients. READ MORE

    New E-book: “A Marketer's Guide to Native Advertising”

    New E-book: “A Marketer's Guide to Native Advertising”

    In our complimentary new e-book, A Marketer's Guide to Native Advertising, MDG Advertising explains how to master the art of this rapidly emerging and highly effective ad form. MDG takes readers through a step-by-step approach to getting native advertising right. From identifying the various types of native ads and the best uses for each, to offering tips on native ad placement, to measuring the results, this informative e-book covers all the bases. READ MORE

    New E-book, The Year of the Mocal Traveler, Provides Invaluable Insight into an Important Travel Marketing Trend

    New E-book, The Year of the Mocal Traveler, Provides Invaluable Insight into an Important Travel Marketing Trend

    If you haven’t heard of mocal yet, you soon will. This latest digital technology trend has quickly turned into a formidable force for anyone involved in the travel industry. Simply put, mocal is what happens when people access social media through their mobile devices. More than just a buzzword, mocal is exerting a major influence on a growing number of travel-related purchases. In this informative new e-book, MDG details why treating these two trends as a single marketing force can have a major impact on ROI. Readers will gain valuable tips and strategies for using mocal to increase bookings, build brand awareness, manage their online reputations, and more. READ MORE

    MDG Advertising Wins 77 ADDY® Awards, Including Best of Show and Best of Advertising Self-Promotion

    MDG Advertising Wins 77 ADDY® Awards, Including Best of Show and Best of Advertising Self-Promotion

    MDG takes home more awards than any other agency for fourth consecutive year. BOCA RATON, Fla., March 12, 2013 /PRNewswire/ -- MDG Advertising took the spotlight at the recent 2013 American Advertising Federation of Greater Fort Lauderdale ADDY® Awards. MDG won the prestigious Best of Show award and the Best of Advertising Self-Promotion award, along with 23 gold ADDYs and 52 silvers, earning more awards than any other agency for the fourth consecutive year. READ MORE

    MDG Blog


    Instagram Captures Attention as Fastest-Growing Social Media Network

    Instagram Captures Attention as Fastest-Growing Social Media Network

    Instagram’s immense following is making it a tough act to follow, especially after the social media network saw a 60% increase in users in 2014 alone to make it the fastest-growing social network today. According to eMarketer, this rapid rate of acceptance has earned Instagram a U.S. monthly user base of 64.2 million people. This... READ MORE

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    MDG Advertising Certified As Official Google Partner

    Boca Raton, Fla.—3/31/2015—MDG Advertising, a full-service Florida advertising agency with offices in Boca Raton and New York, today announced its certification as an official Google Partner after successfully completing the Google AdWords Certification in Advanced Search & Fundamentals of Search Marketing. This elite Google Partner designation is awarded only to AdWords operators who meet strict... READ MORE

    April Fools’ Day means Business for Advertisers

    April Fools’ Day is Serious Business for Advertisers

    It’s no secret that humor sells, and the number of advertisers cashing in on April Fools’ Day continues to grow. Last year, many well-known brands played pranks leading up to and on April 1. And in all of them, the joke was on consumers. Virgin America and smart device company, Nest, teamed up to create... READ MORE

    Google Partner